When events are designed with clear purpose, they go beyond simple gatherings—they become powerful catalysts for change.

At Destination Canada, our multi-year Legacy & Impact Study is examining events held here to uncover strategies that decision makers and societies can use to leave a lasting impact.

Have you ever wondered what makes someone step up and say, "I can lead this team"? I recently had the chance to chat with Karen Horting, the Executive Director and CEO of the Society of Women Engineers (SWE), and let me tell you - her story has some powerful takeaways for all of us trying to find our leadership voice.

What happens when you put a radiation researcher and an architect in the same room? You get bold, imaginative collaborations that lead to global breakthroughs.

Credit: Eva Blue / Tourisme Montréal

As this year’s ACCESSE24 showed, creating a more inclusive and sustainable future is critical to the organizational success of STEM societies and associations.

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Business events can unleash positive ripple effects that are felt long after they end and delegates return home—from opening the door to transformative collaborations and unlocking investment opportunities, to attracting top-notch talent and spurring innovation.

Credit: Destination Vancouver

Circularity: The Biggest Shift for Trade Shows in 2024

With an overwhelming number of organizations around the world investing in sustainability, the message is clear—sustainability is here to stay, so get on board or get left behind. Soon, holding an unsustainable event will not be good enough. But in a world of rising costs, how can we implement sustainability measures and stay on budget?

In 2023, Destination Canada hosted its first ever carbon neutral event, Innovate Canada in Waterloo, Ontario—on budget. To help guide you, here are 10 simple, cost-effective ways we found to make your event more environmentally, socially and economically sustainable.