Roadmapping Conference Success: Leveraging Knowledge Hubs to Enrich Your Conference Agenda, Grow Your Audience and Improve Delegate Engagement
Tuesday, October 20, 2pm EST
Virginie De Visscher, Destination Canada
Eligible for 1 CAE credit.
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In this webinar, Destination Canada’s Business Events team will walk you through the benefits of hosting your event in key knowledge hubs, and how to leverage sector expertise to augment your conference agenda, engage with your delegates and grow your audience and membership base. Using case studies from global conferences hosted in Canada’s innovation centres, we’ll provide you with the tools to identify knowledge hubs by sector, and the roadmap for how to best connect with local industry and thought leaders to create meaningful content presentations, technical tours and field trips, and enhanced networking opportunities during your event, ultimately increasing your event ROI.
About the Speaker:
Virginie De Visscher Director of Business Development, Economic Sectors, Destination Canada is responsible for leading the development and managing the implementation of Destination Canada's economic sector strategy. She is also responsible for increasing overnight visitations to Canada by attracting business events from international markets in alignment with economic sectors identified in Canada's Trade and Investment Strategy.
Virginie has an extensive background in business development and international operations with 17 years' experience. She has lived and worked in more than seven countries in Asia, Africa and Europe before moving to Canada in 2010, where she was director of international trade at the World Trade Centre Winnipeg for five years.
Virginie is the Honorary Consol for the Kingdom of the Netherlands in Manitoba and is a certified International Trade Professional (CITP) through the Forum for International Trade Training. Virginie holds a Masters of Science from the Faculty of Agricultural Sciences at the Catholic University of Louvain (UCL) in Belgium, and a diploma of Engineering in Agriculture. She is originally from Belgium and has language skills in French, English, Spanish, Dutch and Bahasa Indonesia.
CESSE is a CAE Approved Provider.
This webinar meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies.
For more information about the CAE credential or Approved Provider program, please visit www.asaecenter.org/cae. As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credit toward your CAE application or renewal professional development requirements.
Note: Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.